Portfolio

From global rollouts to agile campaign builds, here are some examples of the projects I’ve led and creatives I've made.

Explore What I Do – In Under 90 Seconds

Sometimes it’s easier to show than to tell. I’ve created a short series of animated video questions to guide you through what I do, who I work with and how I can help your business grow.
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Interactive and to the point
These animations walk you through common questions, from CRM and campaign strategy to examples of past results.

You choose the question and annimated me will answer.

Annimated Liz was created completely digitally. 

​Her voice and image were created using Envato GenAI and the annimations were created using Vision Story, whilst the outline for the questions was created using ChatGPT.

Ask Liz

Case Studies

• Built CRM-integrated content strategy for a financial services firm. Delivered multi-channel campaigns with measurable ROI uplift
• Increased LinkedIn engagement for SaaS Company by 100% in 3 months. Designed high-converting PPC and SEO strategies to support recruitment.
• Replatformed website and streamlined CRM for warehouse company. Cut manual hours by 550+ monthly and increased revenue by 25%.
• Implemented a £5m CRM programme across UK and Ireland for Blue Chip manufacturer. Developed automated marketing journeys for a 3.5m-strong customer base.
• Start Up Peterborough Marketing Bootcamps designed and delivered multiple bootcamp courses, click here to find out more and see some of the collateral created for the training.

The Digital Crafter Blogs

Between 2020 and 2023 I wrote a series of blogs as the Digital Crafter.  These were designed to support small businesses in the craft sector with information and resources.

​You can read the archived blogs here along with new, regularily produced blogs from me.

Click to download this one page editable style guide

Click to download the Marketing Plan Blue Print

Collateral

Creating digital marketing that captures people's imagination is important but ensuring that they meet the right branding for your client is essential. 

It's all about creating visual stories to engage people, making sure they are posted to the right channel, at the right time and including click throughs or call to actions that are relevant to the subject manager, interesting and that can be measured using analytics to see engagement.  

Scroll down for my live X Feed.

Meet Poppy

This short video was created entirely digitally. 

• Poppy's voice was created using an AI from a script. 
• Poppy's actions were then created to match the words that she says.

• Videos
• Header Images

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