LIZ BAKER F IDM
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About Liz Baker

I’m a senior marketing strategist and MarTech consultant based in Northamptonshire. With a strong foundation in CRM, content, campaign delivery and digital innovation, I support businesses in aligning marketing strategy with operational execution.

​My background spans sectors and business types – from global brands like Bosch and Siemens, to agile SaaS firms and scale-ups. I’ve held interim senior leadership roles, directed complex platform implementations and delivered fully integrated marketing campaigns.

Certifications & Professional Status

  • Member – Chartered Institute of Marketing (MCIM)
  • Fellow – Institute of Data & Marketing (FIDM)
  • Qualified in APM Project Fundamentals (PFQ)

Core Skills

  • CRM Strategy
  • Marketing Automation
  • Customer Lifecycle Planning
  • Data-Led Campaigns
  • ​Website Management
  • Content Creation
  • Digital Project Management
  • SEO & PPC
Get In Touch
​Liz leads with clarity and calm. She sees both the bigger picture and the practical steps to get there – always thoughtful, always effective.”
– Head of Marketing, Technology Sector

 

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​ALL RIGHTS RESERVED Liz Baker MCIM FIDM
  • Home
  • Consulting Services
  • Portfolio
    • Case Study - Start Up Peterborough Bootcamps
    • Ask Liz - Welcome
  • Contact
  • Blog
  • About